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How To Market Your Quality of Place, Local Events, and Community Brand main photo

How To Market Your Quality of Place, Local Events, and Community Brand

September 5, 2022

Marketing your quality of place, local events, and community brand are crucial to an economic development strategy because they can help with workforce and business recruitment. Forbes reported in 2017 that "Millennials want a better everything." Years later, that remains true, and other generations are joining them. People demand better working conditions, better living environments, and communities that meet their lifestyle needs. In response, businesses are also searching for locations that meet their needs and the needs of their employees, making it more critical than ever to market your community's quality of place.

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Iowa By the Numbers

#5

Iowa Is The 5th Best-run State In The Nation

24/7 Wall Street, 2018

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Iowa Has The #2 Lowest Cost Of Doing Business In The Country

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Contribution From Iowa's Largest Industry Sector - Advanced Manufacturing

Bea, 2019

80

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